Sunday, 14 October 2012

Mobile Web Application Development Platforms will Generate USD 2.6 Billion by 2015

In a report by Smith’s Point Analytics, the research firm says HTML5 will disrupt the mobile application market and mobile web application platform vendors are well positioned to seize the opportunity. Smith’s Point Analytics estimates that mobile web application platforms will generate almost $2.6B in service revenue by 2015. These platforms, which enable web developers to create mobile applications using HTML5 and JavaScript, could grow revenues at a 114% CAGR from 2010 to 2015.

The VC community is taking note of this emerging opportunity and has risked over $35 million financing multiple vendors to develop their offerings and business models. “Vendors are taking different approaches to serve web developers by creating diverse architecture to streamline application development. The ability to sell developers on the right approach will be paramount to success,” said Peter Crocker Founder and Principal analyst at Smith’s Point Analytics.

Three primary drivers will propel the growth of mobile web applications:

1)      The increased performance of web applications enabled by HTML5 and innovative development architectures that put web app functionality on par with native applications.

2)      The large pool of web developers available to leverage their skills and new tools to create a growing number of rich mobile web applications.

3)      The ability of web applications to run across multiple mobile operating systems.

Among other disruptions, the application distribution model will change drastically as robust applications will be ncreasingly…Read more:

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